Sometimes in the toy industry, there comes along a product that completely baffles the adult mind as to its widespread popularity among kids. In recent memory, one such kids’ craze is the Silly Bandz that looks set to conquer the world if the brisk sales in stores and sites are to be the basis for this bold statement.
And so, the adult mind asks: What makes Silly Bandz particularly the Star Wars kind so popular among kids? Its popularity has reached silly levels that many school administrators have banned Silly Bandz from classrooms while parents scramble for the last pack on the shelf. But still kids lap up Silly Bandz!
Well, the answer lies in the deep recesses of the child’s mind but we can hazard many guesses. Let’s take the Star Wars Silly Bandz as an example.
For one thing, Silly Bandz comes in shapes that strongly evoke the beloved characters on the Star Wars universe. In each pack of the Star Wars Silly Bandz, you will find 24 pieces of silicone rubber bands shaped in the recognizable forms of Obi-Wan Kenobi, Yoda, Mace Windu, Vulture Droid, General Grievous, Clone Captain Rex, Asajj Ventress & Glow-in-the-Dark Lightsaber. It’s a fun way to play around with the characters.
Star Wars Collect-A-Bands 24 Pack Series 1
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 List Price: $9.99 Sale Price: $9.49 Availability: unspecified 
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Product Description
No description available.
Details
- Collect em, trade em, wear em
- Features licensed Star Wars Collect-A-Bands
- Includes 24 licensed collectible bands per package
- Contains 3 each of 8 different character shaped designs
- Silicone rubber bands that form your favorite character shapes
For another thing, Silly Bandz has multiple functions that make these rubber bands more than just, well, rubber bands. Kids can use it as a fashion accessory because of its many colors with many children wearing it on their wrists as bracelets. Children also trade Silly Bandz as collectible items, thus, serving as a way to become accepted into a group. And we know how important it is for kids to feel like they belong.
And so, even when adults cannot fathom the popularity of the Star Wars Silly Bandz, many parents will buy these fancy silicone rubber bands for their kids. And at affordable prices for a 12-pack Silly Bandz, it’s a small price to pay for your kids’ happiness in a toy.
